Betinia has launched an online casino and sportsbook in Ontario, entering a provincial market that had 48 commercial operators and 83 gaming websites at the time of its debut.
The brand is operated in the province by Canadix Limited, a Malta-registered company affiliated with Malta-based iGaming technology group Soft2Bet. Canadix is also the licensed Ontario operator for ToonieBet, which entered the market in 2024, and Swiper, which launched in 2025.
Casino.org and Yogonet reported that the service is available through its website, the Apple App Store and Google Play Store. Its casino carries more than 5,000 games, including slots, online classics and live-dealer titles, while the sportsbook covers more than 100,000 sporting events annually across the NHL, NBA, MLB, NFL and international markets.
The offering also includes MEGA11, a localized soccer-management simulation in which players build and manage teams. Betinia said it had previously launched in Sweden and Denmark before entering Ontario, and described the move as part of its focus on highly regulated markets and responsible gaming.
Ontario requires prospective operators to register with the Alcohol and Gaming Commission of Ontario before entering an operating agreement with iGaming Ontario. Betinia arrived as several other brands remained at different stages of that process: Stake Canada’s application was under review, while Betsafe, Betmaster and Loonie Casino had AGCO registration but still required iGaming Ontario operating agreements before launch.
The market has continued to draw entrants despite recent departures by Rivalry, Conquestador and Casumo. For the year ended March 31, 2025, iGaming Ontario recorded $82.7 billion in wagers and $3.2 billion in gross gaming revenue across 49 operators and 84 gaming sites, excluding Ontario Lottery and Gaming’s online offering and pari-mutuel horse-racing wagers.
Casino was the largest category, producing $69.6 billion in wagers and $2.4 billion in gaming revenue, increases of 34% and 36% from the previous year. Betting generated $11.4 billion in wagers and $724 million in revenue, up 17% and 23%, respectively.
Betinia’s launch also comes after The Toronto Star reported that the AGCO had opened an investigation into issues and allegations concerning Soft2Bet and related entities. The investigation cited reporting by The Star and its partners about links between Soft2Bet and offshore casino sites fined or blacklisted in other jurisdictions; Soft2Bet denied wrongdoing and said it maintained robust compliance and governance processes.
The AGCO regulates lottery and gaming in Ontario, including registrations for entities operating or supplying gambling products in the province.
