FanDuel plans to launch its casino and sportsbook in Alberta on July 13, pending regulatory approval, as the province prepares to open its regulated private online gambling market.
The company said Alberta residents aged 18 and over can pre-register ahead of the rollout. Alberta’s transition rules allow operators in the registration process to advertise and sign up prospective customers before launch, but they cannot add funds to player accounts or take bets until the market opens.
In its announcement, FanDuel Canada general manager Dale Hooper called Alberta an “exciting new chapter” and said the company looks forward to bringing its casino and sportsbook experience to players across the province. He also said meaningful community engagement would remain central to the market entry.
The rollout comes with two Alberta donations. FanDuel said it will give $50,000 to the A Dollar A Day Foundation to help bridge funding gaps for frontline mental health programs, and $30,000 to the Canada Red Cross Emergency Management Program in Alberta.
The company also said it has contributed $150,000 to A Dollar A Day over the past three years to support mental health organisations across Ontario and Alberta. Those commitments sit alongside a broader push into the province that includes local and national partnerships.
One of those is a renewed multi-year partnership with the Canadian Football League. FanDuel said the deal will now extend beyond Ontario to Alberta and add casino as a new category.
FanDuel also said it is the title sponsor of the Cowboys Stampede Showdown Charity Poker Tournament in support of the Calgary Stampede Foundation. The company said the 2026 tournament raised $260,000, a record, and that the event has raised more than $1.3 million overall.
The Alberta launch is being built on a new regulatory framework created by Bill 48, which introduced the iGaming Alberta Act and amended the Gaming, Liquor and Cannabis Act. The Alberta iGaming Act created the Alberta iGaming Corporation to oversee market operations and designated Alberta Gaming, Liquor and Cannabis as the regulator.
The provincial factsheet says Alberta will allocate 80% of net iGaming revenue to operators and keep 20% for programs and services that support Albertans. It also sets aside 2% of total gross gaming revenue for First Nations revenue generation and 1% for social responsibility initiatives, including gambling research, prevention, education and treatment.
Alberta’s rules set the minimum age to bet online at 18 and require a central self-exclusion platform that operators must integrate on their websites and apps. CBC reported that Alberta iGaming Corporation chief executive Dan Keene said companies still have to be vetted, sign operating agreements and comply with AGLC policies before they can operate.
The province is due to become the second in Canada to license private online sportsbook and casino operators, after Ontario. CBC reported that Alberta regulators were sifting through 35 applications, while Ontario’s regulated market generated $2.9 billion in total gaming revenue in 2024-25, more than 30% above the previous year.