Alberta Opens Regulated Online Betting Market
About 50 operators were in the mix at launch, as the province moved to a private-operator model with new revenue and player-protection rules.
About 50 operators were in the mix at launch, as the province moved to a private-operator model with new revenue and player-protection rules.
The rollout adds standalone Hollywood Casino and theScore Casino apps as Alberta’s regulated online gaming market opens.
The rollout sits alongside a new provincial market that approved 50 betting apps and keeps PlayAlberta as the public platform.
The free pop-ups will run from July 13 to 18 with games, prizes and giveaways.
The Alberta operator pitched itself as a local alternative to multinational rivals as more than 48 platforms lined up for the new regime.
The province says more than 55 platforms have been approved, but operators still need regulatory clearance before taking bets.
Different industry tallies also show more than 55 approved platforms and 49 registered operators before July 13.
The turnkey supplier will back retail and online betting as Alberta opens its regulated market on 13 July.
The province’s gambling watchdog says it is examining allegations raised by investigative reporting on Soft2bet and affiliated casino sites.
The province’s new regulated market opens with ring-fenced tables, no shared liquidity and a longer transition for operators that can prove compliance.